Category: Mobile Marketing

A Dozen Reasons To Use ChainDrive Mobile Marketing

A recent New York Times article by Michael Corkery asks the question, “Is American Retail at a Historic Tipping Point?” This is a question many retailers wonder about since the industry has changed so...

mobile marketing solution

SMS Mobile Marketing Reaches More People

When it comes to marketing technology, two things are important. First, the retailer has to use the method that reaches the most people. Second, the retailer has to be able to use that method...

mobile marketing CRM

What Can You Do With ChainDrive Mobile Marketing?

Direct marketing messages have changed the way retailers can connect with customers. This can be a great thing if you are a consumer who wants to be in on special offers and store events....

mobile marketing CRM

What Makes Mobile Marketing Different?

Mobile marketing for retailers is different than traditional marketing because it allows you to reach your target clientele when they’re on the move. Using SMS messaging and modern technology, you can send direct messages...

mobile marketing CRM

5 Ways to Make Mobile Marketing Pay for Itself

People today spend more time on their mobile phones than they do their computers or watching TV. That’s a great opportunity for retailers to build customer relationships. As you know, managing your customer relationships...

mobile marketing

Who Can You Reach With Mobile Marketing?

Mobile Marketing is more than a trend. Take a look around your store and you will see people with mobile devices in their hand. These shoppers are comparing prices, checking information, texting friends about...

mobile marketing solution

Who Does Your Mobile Marketing?

If your mobile marketing strategy does not include a team who can interact with the customer in real time, your mobile marketing strategy is insufficient. It also will lack power if the tools to...

mobile marketing CRM

3 Reasons Mobile Marketing Backfires

It’s quick. Texts get glanced at, and if that glance is rewarding, texts get read. It’s targeted. Texts can be tailored to the customer’s preference, ensuring the marketing message is one they want to...

mobile marketing CRM

What’s The Most Important Moment In Marketing?

There may be some who would say that the most important moment in marketing is the point of sale, because that is when the commitment of purchase is made. But while that is an...

mobile marketing

How Does Mobilegeddon Affect Retailers?

When retail management looks at mobile marketing, the focus is usually on customer relations rather than Google algorithms. But the recent Google mobile-friendly update caused so much concern among webmasters that it was dubbed “mobilegeddon”....