Tagged: marketing

point of sale software

4 Point of Sale Mistakes Retailers Make

The point of sale is the most logical place to communicate with customers about their buying habits and who they are or what they want from your store. Unfortunately, not all retailers are using...

mobile marketing CRM

What’s The Most Important Moment In Marketing?

There may be some who would say that the most important moment in marketing is the point of sale, because that is when the commitment of purchase is made. But while that is an...

More Than A Shoe: What Footwear Shoppers Really Want

What do footwear shoppers really want when they come into a store or go online searching for that perfect shoe? The wide variety of answers to that question complicate the challenge of footwear retailing....

apparel retail management solution

Last-Minute Back To School Ideas For Apparel Retailers

  According to the National Retail Federation, one of the top 10 trends for back-to-school and college 2015 is procrastination. In fact, 30% of back-to-school shoppers are waiting until a week or two before school...

7 Steps to Better Customer Service

The key to great customer service in today’s retail climate is through customer relationships. Every retailer can improve their customer service drastically just by implementing a few customer relationship management processes across the board....

6 Web Fulfillment Principles for E-tailers

Whether you are a brick-and-mortar retail operation or strictly an e-tail company, you’ll have to figure out the most effective way to manage your Web fulfillment processes. You can try to re-invent the wheel...

e-commerce gateway

17 Ways to Make Retail Operations More Efficient

Being a retail operations manager today is a lot more complex than it was 25 years ago. With e-commerce and Web integration becoming more important by the day, not to mention mobile interaction, you...

e-commerce gateway

The Right Way To Do E-Commerce

E-commerce has grown into a worldwide industry that will become more than it is today. In fact, according to Steve Case, found of AOL, the Internet is about to enter into a whole new...

10 CRM Software Features That Make Connections Easy

Customer Relationship Management has always been primarily a connection between a retailer and those who rely on the products and services provided. This human connection is the reason why people decide to shop at...

Who Defines Your CRM?

Customer Relationship Management — should not be something that looks the same for every retailer because it has the potential to be as unique and irreplaceable as every retailer hopes to be. Three things...