Specialty Retail Calls For Specialty Staff
Specialty Retail Management is a unique category because every specialty retail business is inherently unique. The products offered will be in a narrow range, defined by your specific parameters. The way a specialty retail business is managed also needs to be specific, and that includes the way your staff is trained to represent your company.
Your uniqueness as a business, and your unique offerings, may not be familiar to the staff you hire for your busy season. When new hires are acquainted with the big picture, store policies & procedures, your products, and the important part they play on your team, then it is easier to become part of that successful team.
- The big picture–knowing the background of the company, the mission statement, and why your products are important gives context to the job and meaning to the tasks being accomplished
- Store policies & procedures–every employee needs to understand the rules and all the procedures they must follow, including any technological tools and software
- Your products–staff who are familiar with your inventory are able to cross- and up-sell because they engender trust
- The important part they play–the interaction between customer and staff determines the experience and memories a customer has of your store
It’s a good idea to have new staff responsible to a mentor during their early employment so they know who they can go to with a question. The more training and support a new employee has, the more apt they are to remain your employee to your mutual benefit.
ChainDrive’s Specialty Retail software can be customized exactly the way that works best for your business. Our professional support teams can be part of the training your management and staff needs to become proficient in utilizing all the technology we provide to help your employees do their job well and your business be successful.