Sporting Goods Must Fit To Perform And Protect
One of the most important services a sporting goods retailer can offer is the right product for the need. Sporting goods must fit the user or there will be poor performance in the sport. Those products designed for protection rely on proper fit to function correctly.
Fit Correctly To Perform
Nobody can play a sport without the equipment to play it with. But if that equipment is the wrong size. It hinders the athlete’s ability to perform. Staff in a sporting goods store are expected to know how to choose the proper size equipment when asked to do so, but there are other ways to educate the shopper.
The store’s site should have articles, links, and reference charts on selecting equipment. This does more than help the shopper, it also helps improve the site’s authority for SEO purposes and brings in more online traffic. The store itself can also offer handouts or workshops on equipment selection.
Fit Correctly To Protect
Sporting gear designed to protect the athlete is dependent on the proper fit for optimal function. Pads, mouthguards, etc. must be sized appropriately or they can damage rather than protect. Again, staff must be trained to provide expert advice. The website and store offerings can educate as well.
If a sporting goods retailer is involved with youth sports, these suggestions become very important because young athletes are constantly changing in size and therefore need consistent correct fit to be safe while competing. Protective gear that no longer fits can no longer function as needed.
ChainDrive’s sporting goods retail management system is an integrated solution that allows retailers to keep track of all the details. Customers can find the sizes and the products they need because the software enables the optimal function from one end of the business to the other. Staff can instantly find the size needed for the perfect fit, ensuring both performance and protection.