Customer Relationship Management software builds bonds with your customers
ChainDrive’s retail management solution is a software package that is built from the ground up with full integration across a wide range of components. Each of the various tools found within this package is designed to handle a specific segment of business that w ill contribute to your overall success. The Customer Relationship Management (CRM) component is one such example – it’s built to help you manage customer loyalty and interest and build stronger bonds between the business and the consumer.
Using CRM software’s database, you can collect customer information at the Point of Sale and store it for later access. This data will help you develop a better understanding of individual customers and groups of customers by analyzing their buying patterns and frequency of purchases. Analyzing customer information will help you take the next step towards strengthening customer relationships, which is the development of customized marketing campaigns.
Using CRM software, you can create individualized marketing campaigns that offer special promotions to customers of various interests. You can hold a sale on products that are either coming in or out of style, or you could choose to have a bundle deal that helps you sell less popular items in conjunction with more successful ones. Offering deals that entice your customers will make them more loyal to your business. You can also make product recommendations based on customers’ previous purchases to help them decide what to get next.
Get ChainDrive CRM software and make your business the main shopping destination for customers in your area!