How Many Verticals Can You Manage?
In retail, it often happens that a company gets involved in more than one customer channel, or vertical. This can happen any number of ways. One company can merge with another, or purchase the other, and therefore enter into a new market; a retail enterprise can start a new specialty store in a niche related to an existing one; a retail manufacturer could start a new product line and choose to market that line through an independent chain of stores; an existing retail chain could expand its departmental offerings; and the list goes on.
No matter how you get into managing multiple retail verticals, you’ll likely find that those verticals have different operational needs. That’s normal.
Especially if your retail business acquired another business or merged with another business that has an entirely different culture. The retail chains may be as different as light and day. One could be based on a Just-in-Time model and the other’s replenishment model could be based on the Push-Pull system. Either way, you’ll need a system that can manage the operations of both verticals easily.
ChainDrive is flexible enough and powerful enough that it can handle the task. Our customization team can take the off-the-shelf system and make it work to meet the unique needs of your retail verticals.
Whether you manage your retail chain as an all-in-one operation or each vertical separately, ChainDrive can be integrated into your current working system easily to fill the holes and manage the aspects of the business you need to run more efficiently.