Key features of Mobile Marketing software
Extraordinary developments in technology over the last 20 years have ushered in a new era of marketing and advertising in retail business. Every day, managers and marketing teams are coming up with new ways of reaching out to the public and attracting customers to their business. The internet has opened up an enormous new avenue for retailers to advertise their products and services. ChainDrive’s retail management software, on the other hand, uses tools that capitalize on mobile messaging (SMS) to contact potential, past, and present customers. Mobile Marketing Software is an innovative new way for your retail location to reach out and get more people involved in your store(s).
Some of its key features include:
- Complete integration with Point of Sale and Customer Relationship Management software. This means your interactions with customers will be connected to their profiles in your database. It’s also one way that you can get your customers’ mobile numbers – at a point in the checkout process, you can offer to link them up with your mobile messaging system for updates and offers.
- Web-based system with easy-to-use functions to give you full control over your mobile marketing
- The ability to send customers alerts and/or recurring reminders about certain specials, offers, etc.
- The potential to reach new and existing customers anytime, anywhere
- Quick growth of your opt-in marketing and customer database
- Instant notification of new offers using text messaging for those who sign up for it
- The ability to send either customized or mass messages that can act as coupons or store discounts
- Encouraging customer interaction by using polls or other interactive features