Mobile Marketing Software Helps Engage Customers On-The-Go
Getting the word out about your retail business and the products and services you offer to customers in your area is an important step in developing a strong and steady customer base. Advertisement through various media will help you develop name recognition and may spark customer interest in the unique products or special offers that your business provides. In order to get the most out of the advertising and marketing aspect of your business, though, you will need to do more than just take an ad out in the paper. ChainDrive’s Mobile Marketing Software helps you contact customers on-the-go with information, interactive activities, special offers, and more. It’s the best way to cover all of your bases as a retail manager looking to get more customers and more customer loyalty.
One of the best ways that Mobile Marketing helps your business out is by driving traffic to your store(s) through the use of mobile messaging campaigns. Using SMS technology and customer information captured at the Point of Sale and stored in the CRM database, this software component is able to send out special offers, contests, polls, discounts, and more via remote communication. This gives customers the sense that you care about their input and their business and it gives you an opportunity to put your store in their minds as they think about where they will go to meet their purchasing needs.
You can gauge customers’ opinions on important aspects of your business by taking polls, sending out surveys, or holding contests that collect information with a prize as an incentive for customers to participate. It’s a great way to get to know your customer base better to help you plan accurately for the future.
Use Mobile Marketing in your retail business and reach out to customers in new and exciting ways!