What Tools Do You Use To Analyze Data?
The need to assess data appropriately and act strategically is what makes retail analytics so important. But when it comes down to the basics, there are two things that matter: the right tool and the right support.
The Right Tool
Data analysis is dependent upon accuracy. The right facts have to be assessed by the standards appropriate to the situation. When being used by more than one person, the individual characteristics of the user affect the usefulness of the tool. So the right tool for a retail team needs to be able to show results of different types of comparative analysis in several types of display, making the same results visual in an assortment of intuitive and flexible data views. The ability to collect, integrate, analyze, and present the business information needed by a specific retail team is vital in order to make intelligent business decisions. Historic, current, and comparative views of financial and operational data need to communicate coherently in order to be useable.
The Right Support
If a customized software solution has been utilized for data analysis, a customized software support team should be available to work through the invariable issues that occur when technology and humanity meet. Integrating the technological tools with the human team involves a process that takes longer than a quick scan of the manual. With the right professional support team, questions can be resolved before problems develop. ChainDrive’s Integrated Retail Management Solution provides built-in Business Intelligence as part of the Retail Analytics component. This expertly-designed analytics tool comes with the support of the experts who designed it, ensuring client satisfaction and the confidence that ChainDrive is the right tool for your retail business.