ChainDrive Fits Footwear Retailers
What’s on the mind of footwear shoppers? They want to find what fits. That means fitting the foot, fitting the budget, fitting the timeline, and fitting the dream of a perfect purchase. Footwear retailers want to find what fits, too — that is why ChainDrive Footwear was designed.
Fitting The Shopper
Many of the footwear retailers going out of business had trouble adapting to changes in the way customers shop today. Imagine the frustration of someone who finds the perfect shoe in your online store but wants to go to your brick-and-mortar location to try those shoes on. If your inventory isn’t visible to browsing shoppers, how will they know if those shoes will be at that location?
If a customer orders online, can they track their order? Will they be able to pick up their purchase easily? Can they try on the shoes and return them right on the spot? These are all questions that shoppers ask, so footwear retailers need to provide answers. But can those answers be positive if the software management system doesn’t fit the unique requirements of a specific retailer?
Fitting The Retailer
Many of the footwear retailers going out of business had trouble adapting to the changes in the way that multi-channel retailing works today. Without a flexible infrastructure that can adequately handle all the data, information is siloed and inaccessible. Online shoppers can’t see if products are available at the store or if the size they need is in stock for shipping. Tracking an order, seeing available promotions, and questions on return policies are unavailable.
Footwear retailing is complex and requires an integrated management strategy that is transparent and user-friendly. Tools that enable intelligent size analysis, performance management, or advanced replenishment & allocation need to be available. Inventory and product management needs to be consistent across every channel so that stock in the brick-and-mortar location is visible online, eliminating the need for two separate inventories. Seasonal assortments have to fit the requirements of both location and customer base.
All this and more is available in ChainDrive for Footwear. The software is fully customizable and fully supported by a professional team trained on the client’s specific application. This ensures a perfect fit for every footwear retailer, no matter what their unique size entails.