Eyewear Consumer Behavior Patterns & Shifting Dynamics: How to go from COVID-19 to a 2022 Retail Vision

After more than one year since the first COVID-19 outbreak, all market studies, surveys and intelligence reports on the pandemic’s ripple effect on commerce seem to converge towards the same outcome. It’s the correlation between the contagion and the digitization process.  

The global health crisis and continuous lockdowns designed to contain the virus from spreading further led millions of companies and governments to impose strict distancing measures and curfews which led to a quantum leap of touchless solutions and the huge popularity of digital channels. Going from physical bricks, to virtual clicks, to zero-contact, led to faster tolerance of AI and data driven technologies, applications, platforms and innovations. We went from smart factories 4.0, smart homes, to a 5.0 society who can no longer separate the real from the virtual space, question the importance, or the meaning of digital transformation.

After seeing how the health pandemic had accelerated the adoption of smart automation technologies, we took a closer look at how retailers, wholesalers, and e-tailers are rethinking the role of digital transition in their overall business strategy and how leading companies are adjusting quickly to the New Normal.

To understand the driving factors behind this new reality, we dedicated countless hours of research to analyze the butterfly effect of social distancing measures and lockdowns on the retail segments that suffered most from zoning restrictions; namely ‘’non-essential’ stores (shopping malls, department stores, fashion apparel, footwear, jewelry, sporting goods, home décor, pet shops, and specialty stores). Moreover, we tried to understand the fast-changing dynamics within the retail habitat, evolving consumer behaviors, business models and paradigms and how to help retailers, wholesalers and distributors bridge the digital divide between digital-first leaders and traditional store owners with fewer resources or expertise in leading the change in times of uncertainty.

This article is about eyewear trends 2021 , agile transformation, best practices, touchless technologies shaping the future of the optical retail sector and how to do business in the Next Normal.

12 Emerging Eyewear Consumer Trends & Touchless Moves or How to Step Up Your Agile Retail Tactics like The Queen’s Gambit

Emerging eyewear trends 2021 help you to step-up your agile retail tactics in your retail business. These trends will enable eyewear retailers to get more traction, drive more traffic , increase sales, and better position your brand to win.

ChainDrive Optical Store software comes in various modules and bundles to suit your Optical Store needs and budgets. As a customized system, every point-of-sale software is scalable enough to help you deal with the most daunting challenges and make informed decisions cross the value chain.

If you’re looking to scale your remote retail operations and digital capabilities at the same time, you no longer need to hop from one POS system to another to find the right fit, because ChainDrive retail management software is smart, seamless, intuitive and agile-centric. You will have the latest automation and digitization tools under one single platform.

To know more about the eyewear consumer behavior patterns & shifting dynamics; How to go from COVID-19 to a 2022 retail vision and get retail insights, download the full article in PDF form below.